How IMP works.

What is IMP, and what does it actually do for me?

IMP curates and executes live music for corporate events, brand activations, venues and festivals.

You keep one profile with us. When a client's requirement matches you, you get put forward.

Does it cost anything to be listed?

No. Being on IMP is free.

How do I actually get booked?

Two ways. Clients get access to the library and can pick you directly.

Our team also pushes your profile to a client when it matches what they have asked for. An Account Manager runs the booking from there.

How is my price decided, and can I set it myself?

You set it yourself, separately for each format you perform.

Your price is never displayed directly to the client.

What does IMP take?

Nothing is taken out of your fee.

Our margin sits in the execution and the services we deliver to the client. We programme and run events, and that is where we earn.

When do I get paid?

Usually within 3 to 5 days of the event.

Some bookings are tied to the client clearing their payment to us first. Those take longer, and we will tell you when yours is one of them.

Why does my profile completeness matter?

A complete profile gets shortlisted more often.

Show reel, photos, genres and linked socials all count towards how you rank when a client is looking.

What kinds of events will I get called for?

Corporate events and offsites, brand activations, weddings and sangeets, venue nights, and our own festivals and formats.

Do I need a show reel, or can I start without one?

You can start without one.

You will get considered more often once it is up, so treat it as the first thing to add.

Can I say no to a booking?

Yes. Nothing is auto-confirmed on your behalf.

You see the enquiry before anything is locked.

I'm just starting out. Is this only for established artists?

No. Formats run from solo sets to full bands.

The smaller rooms are where most artists on IMP started.